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Hyatt Regency Paris Étoile: a corporate stopover

Following an extensive rebrand, Hyatt Regency Paris Étoile now ranks among the region’s best corporate hotels

Hyatt Regency Paris Étoile
Hyatt Regency Paris Étoile 

Set in the heart of historic Paris, Hyatt Regency Paris Étoile remains one of the city’s best-loved hotels, and whether you’re staying for business or pleasure it always impresses. Formerly the Concorde La Fayette, Hyatt Regency Paris Étoile affords those staying within its four walls an authentic and impressive Parisian experience that they won’t ever forget.

The hotel’s Director of Sales and Marketing, Jean-Christophe Vittet, believes Hyatt Regency Paris Étoile offers guests an entirely unique experience, and that its reputation as one of the most famous stays in the French capital is well deserved. Aside from being the city’s third-tallest building (standing at 460ft) it is also one of the largest, with as many as 950 rooms and suites across 34 floors – not to mention its four-star reputation.

Corporate clients
The hotel is connected to the Palais de Congrès de Paris, the largest conference venue in Europe. As such, it is particularly well suited to corporate clients, who make up the vast majority of its bookings. Jean-Christophe Vittet recognises the opportunity this presents the hotel. He says: “The fact that we’re actually linked to the congress centre is a huge selling point for us.” The hotel has successfully capitalised on the link since rebranding as Hyatt Regency Paris Étoile earlier this year.

Jean-Christophe Vittet says there is a huge increase in the number of corporate proposals submitted to Hyatt Regency Paris Étoile. “Of course, the rebrand signals a step up in quality for us all round, but also serves to accommodate for a growing opportunity in the corporate client space.”

Overall, Hyatt Regency Paris Étoile boasts 2,500sq m of conference space, as well as 35 modular meeting rooms, each equipped with state-of-the-art facilities and attended to by a highly experienced staff. The hotel proposes a loyalty programme, Gold Passport. As part of Gold Passport Planner Rewards programme, planners enjoy valuable benefits and recognition at Hyatt, such as room upgrades, late check-out, and access to the Regency Club.

Centre of the action
Aside from its draw to corporates, Hyatt Regency Paris Étoile’s principle attraction is its proximity to Paris’ greatest landmarks. The hotel is a short 10-minute journey from the famous Champs-Élysées, with the Arc de Triomphe, the Louvre and the Eiffel Tower within walking distance of, and all viewable from, the hotel.

“It’s important for us to be experts on all things in Paris”

While European tourism may well have undergone major changes of late, the draw of Paris remains, and Hyatt Regency Paris Étoile equips its guests with the knowledge and know-how to discover the delights of the city, no matter their duration of stay or personal tastes. The hotel’s concierge and butler service ensure that guests are never at a loose end. Jean-Christophe says: “It’s important for us to be experts on all things in Paris.”

Jean-Christophe Vittet believes a more personal approach is required nowadays. “From our perspective, the numbers have changed very little. The area that we’ve seen the most change in is group sizes. Where we previously saw large groups coming to stay here, more and more we’re seeing small and mid-size groups staying in their stead.”

Re-imagined to meet the needs of discerning business and leisure travellers, Hyatt Regency Paris Étoile offers exemplary service,comfort and amenities, ensuring that every guest enjoys the very best that Paris has to offer.

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